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Learn how leaders are using community, content, membership and newsletters to reach new audiences, raise more money and build stronger organizations.
We live in the spray of communications firehoses. But too many of our potential readers, members and supporters are so very thirsty. This is bad news for nonprofits and democracy. In Nieman Lab the other day, Laura Hazard Owen wrote: When most Americans decide how to spend their time, it is not with the news. In the coming years, an exhausted public is even more likely to tune out, and that includes the most engaged news consumers. I think a broad range of nonprofit organizations,...
Build an organization, not a list Hello to every single one of you! Thanks for reading these words and doing the work you do. A couple quick notes: I run Bright+3 where we help leaders navigate content, community and fundraising. We have space for one more year-end project and would be happy to chat about what you need no matter how last minute. The Future Community Jobs list is hopping. I'm glad it's helping people out. Send along roles we can share. And if you're looking for something hit...
Elections, fundraising and community. Sure, American elections are total madness. But you and your organization can help people through this. Right? A few months ago I had a conversation with someone in the UK about their coming elections (held on July 4th this year) and how it impacts online advocacy and fundraising. Ha. Imagine if you will a six week election season. It's manic! And glorious. U.S. elections are constant, loud and generally exhausting for everyone. The ads, texts, emails...